Fashion New Landmark Achievements New Concept "White Collar"

In 2008, where is Beijing's fashion landmark? Or are these old places that can be said with their fingers? In this Olympic year, all major new landmarks are veiled for us with a “faster, higher, stronger” standard for us. Just for Beijing: Go to the Sanlitun Village with luxury brands to match fashion and go to the blue harbor SOLANA to enjoy the waterfront business. Even in the boring wait of the aircraft delay, the new T3 terminal will bring you unexpected Shopping fun. Shopping while shopping on the go, waiting for the opportunity to shop, and shopping in a concentrated fashion area, wherever you are, unexpectedly happening.

If you pay attention to the "white collar" brand, you will find that the above-mentioned new fashion landmarks will inevitably lead to "white collar" figures. Is this the new trend of white-collar workers in the Olympic Year? Why do white-collar workers occupy such high-end channels so quickly? And what will these actions mean for white-collar workers?

With these questions, the reporter of "Textile and Apparel Weekly" interviewed Mr. Miao Hongbing, the white-collar chairman, to bring you exclusive reports.

Channel: Four Concept Stores to Realize a Great Leap Forward

From the day the brand was created, white-collar workers arranged the store with flowers and advocated a lifestyle. In the past, the concept of “lifestyle” may be only a verbal ideal; now, “future space” stores, “first class” stores, “visual space” stores, and “art space” stores, along with these 4 companies The close preparation of the concept store and the successive opening of the concept store, the white-collar ideal is slowly realizing, the white-collar advocated for many years of good quality of life and life attitude will get a new interpretation in the four concept stores.

This year, the first white-collar “Future Space” shop of 1,500 square meters opened on January 18 to welcome guests on China Merchants Boutique Street. In addition to the traditional fashion display, this concept store, which uses a large amount of glass and mirrors to create a sense of transparency and modernity, is located in the 3-story home life showroom, including bathroom accessories, bedding, tableware, candle holders, and art ornaments. ?And so on, the goods related to home life are presented here. As Miao Hongbing said, “sometimes full of eye-catching fashion can lead to visual fatigue, and when customers come into the third-tier white-collar China World Trade Center, they will feel relaxed and at ease”. What is worth mentioning is that in the future space store displays works of several famous painters, and some of them have been artistically transferred to white-collar costumes and scarves, and art and life are so harmoniously bound together across boundaries.