Fashion ladies brother won the championship in February

According to the January and February 2009 National Women's Business Information Center's monitoring data on women's clothing sales in six key retail districts throughout the country, after changing statistical indicators, the clothing of other categories changed a lot, but the women's apparel market performed relatively stable. On the list, ONLY and VERO MODA won the first place in both regions in January, which was equally divided, and the two brands re-analyzed the list in February. The two brands still maintained this separatist situation, and the brother quickly occupied the other two positions. Regional champions.

In North China, ONLY won the championship with a good result of 5.52% and 9.34%. The 3.82 percentage point increase shows ONLY's strong position in North China. In contrast, VERO MODA has been ranked as the runner-up of North China for three months. ESPRIT's performance was stable. It rose one in February and became third place. In addition, after the change of indicators, the brand newly listed also deserves our attention. “Tengshi” occupied the 6th and 7th positions respectively in the January and February markets in North China. Although it was not very forward, it was registered for 2 consecutive months. The list also shows the strength of the brand.

The Northeast often changes overlord, from ONLY to VERO MODA to February's brother. VERY MODA won the championship in January with a 4.11% overall share rate, but it slipped to the 4th place in February. Shengyuzhu and Yilian are still strong brands in Northeast China. We also saw it in the list of Northeast China in January. Teng's figure. The women's brand brother is relatively eye-catching, in February, in addition to the northeast overlord with 6.45% high score, but also won the championship of the South Central region.

Central and South East and Northeastern China are a bit similar. No brand has won the championship for three months. Zan Zi, Iger and his brother have taken turns in the game. In January, the brother who performed mediocrely, won 2 championships in February, and there was a big upward momentum. But whether it can stand firm in the market dominated by ONLY and VERO MODA, we still need to see changes in the list for next month. . The same is true in the Southwest, with Iger, VERO MODA, and ONLY appearing on the championship in the southwest, and his brother is ranked fourth in February. Although he has not entered the top three, the 7.49% share is also a good result.

In the northwest region, Yaying ranked first in January with 4.01%, but it slipped to the fifth place in February; ONLY failed to enter the rankings in January, but after efforts in February was ranked eighth; 2 The monthly EU time rose by 4 and the market share increased by 2.29 percentage points.