1957 " Sissi " movie swept the world, the same year, "Sissi" underwear brand was born in France. May 2005 Beijing Simei Mandy Clothing Co., Ltd. was established, spending huge sums of 8.65 million euros, the successful acquisition of French "Sissi" functional underwear brand in China trademark ownership, production rights, marketing rights. "Sissi Princess" brand - landing in mainland China. 2009 Princess Sissi strategy work together, "Chain Adviser retail experts," Shouzheng Enterprise Management Group founder Yu Jieqi for the Sisi Princess brand successfully into the terminal standard operating profit model, build China's functional underwear industry's first standardized operation of enterprises, at the same time and Sion Talents cooperation, jointly spend huge sums to create Sissi Princess Business School. March 2009, Beijing Sisi Mandy Clothing Co., Ltd. - Cici Business School was formally established to train brand terminal stores, management and management personnel as the principle, the system for all local distributors shopping guide, the manager of the terminal Standardization of profit model of intensive training. For enterprises and distributors trained a large number of excellent shopping guide and manager.
Sissi main business school main course
Corporate culture
2. Results-oriented
Customer value
4. Standardized store management and processes
5. Standardized sales service process - the conclusion of the fitting room
6. Fitting room process
company culture
President of Chenguang International Group Chairman of Simei Mandy Garments Co., Ltd. Beijing Domestic pioneers of "functional underwear" concept Military origin, dozens of miles in the business sector, medical field, underwear industry are immortal With the success of the business model Exploring a forward-looking business mind and a solid foundation in business management has become a respected and admired entrepreneur in the industry.
May 2005, Beijing Simei Mandy Clothing Co., Ltd. was established, the headquarters is located in Beijing's bustling Chongwen shopping district, and spent huge sums 8.65 million euros, the successful acquisition of French "Sissi" functional underwear brand in China's trademark Ownership, production rights, sales rights. Will be popular in Europe 48 years of functional underwear brand "Sissi" into China, and in Chengdu, Guangzhou set up branch offices and production plants. In 2009, Princess Sissi joined Hands, the top strategic executive management consulting firm in China, to train hands-on teams to create standardized career management and create the core competitiveness of the company. In the same year, Sissi Business School was set up to provide professional terminal sales management training to brand terminal operators so as to realize the standardized operation of brand terminals and win the terminal.
result-oriented
Customer Principle: The result is to the customer, customer satisfaction is called the result.
Exchange principle: The result is used for exchange, can not exchange is not called result.
Inspection principles: The result is for people to check, quantitative to check
value of customer
Customer Value = Make Money
Customer value = core competitiveness, allowing enterprises to fight without infighting;
Customer value = century-old
Customer Value = a measure of the worthiness of judging work results;
Customer Value = let the internal work together to stop the debate.
The two origins of enterprise development: internal staff growth; external customer value!
Standardized store management and processes
Pre-sales personnel to prepare the goods to prepare the store to prepare
Business in the regular meeting of the operation of publicity, promotion, assessment, adjustment display, cleaning training, supervision, inspection, to remind employees to achieve their goals
Business summary of the outcome of the closure of the closed shop process
Standardized sales service process - the conclusion of the fitting room
1. shouting Bin 2. Praise 3. Opening 4. Looking for reasons to try on into the fitting room
Fitting room process
The purpose of the fitting room process: step by step to guide the process of customer identification and purchase, improve the professional body stylist, improve the turnover rate of the store process.
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