I have always had such an idea, do not want to work for others, just want to earn their own money, even if you can not do big boss, then be a little boss had fun.
That year, I just graduated from college, just taking the campus I am really proud, filled with all kinds of thoughts, look at other people, they are hard at finding a job, but I have a kind of entrepreneurial Impulsive, unwilling to work for others.
Although there is such an idea, however, exactly what to do? This is not a matter of casually, a bad big loss, although this thought, after all, is "the young calf is not afraid of the tiger," when I really have a momentum, do not think too much of the other Things, this is also a habit of people of our age, quick success, but without too much experience, think a lot of things is very simple. Relying on that momentum, good luck, then, maybe there will be a good start, bad luck, that is confused their own despair, losing light.
And I, it is precisely that bad luck, the result lost light. I can not recall the sad memories of the past, and what I want to tell you is my success story, if that is the case.
Since then I've been a lot honest, looking for a job at a clothing company, which has been around for a few years, and gradually, the uneasy thoughts have started to grow again. So, determined to resign, as to what to do? Then start from the most familiar clothing, with years of experience in the clothing company, probably not a problem. Decided to take action, the final choice of brand stores, as for what brand? But have to seriously consider. Clothing is the largest market, of course, a woman, so, is a good choice for women's clothing, and what kind of woman most spending power, are willing to spend money, certainly not too young, too young without the ability, can not be too old, too old May not want to spend money So, I think women between the ages of 25 and 45 are the most viable markets.
Therefore, we must find a style of age positioning in this stage to do, seriously compared to some brands, and finally chose a brand in Dongguan - Man Luka . There is a certain brand awareness and influence, and the price is not particularly high for my small savings who really is a good choice. According to reports, the brand positioning located in the 20-40-year-old urban fashion women, embodies a city atmosphere of fashion trends, show a beautiful fashion beauty with the times, promote modern women's pursuit of romance, independence and freedom, active Upward healthy lifestyle. Style is the elegant fashion women and women in Europe and South Korea, reflecting the elegance of urban women, romantic fashion, through the simple design, to create a very stylish atmosphere of clothing. And these, in the market is very competitive.
In this way, finally tasted the taste of the boss, although only opened a clothing store, but my restless heart told me that it will not be just a shop, this is just the beginning.
The new store opening day, the situation is better than I thought, which gave me greater confidence, I believe I can open a branch soon, because, I think, the election of the market will have such an effect, the market, including shops Site selection, product, target consumer, and competitor. In the beginning of that period, really under a lot of effort, both in the style of the store design, clothing display, or a variety of sales methods and ways to try, have paid a lot of effort, and the company also gave Great help and support, a few months later, finally on the right track, at the same time, is also brewing open a shop, after all, only one shop, such a boss is too chilly.
In the normal business, I also pay attention to the style and taste of the store, in order to better attract customers. Such as in the spring, flowers in full bloom, flowers everywhere, bird sounds yell, the ideal spring is so, then if your store's style is the case, even if the customers want to stroll, shopping stroll will not go In her passion, she does not buy nor can it go ah. When she arrives at another shop and finds that she is not as comfortable as your shop, she will still be back. Another example is the fall, which is a golden romantic season, but also a harvest season, people usually expect to see that is to go to the heavy heap of grain reflected in the grain of gold to the microphone in the eyes, so tired of the fruits of their own Strictly surrounded by the scene. So you have to incorporate these elements in your store style this season.
Today, we have opened a few boutiques store, operating in good condition and operating normally. I think if we can find a job in the company, we may still be working for others now. And now I am a boss, more free, while making money for myself makes me feel very happy. In retrospect, I was really fortunate that my choice was good. If not, I would probably lose as badly as I did for the first time. I may no longer be able to afford that kind of blow, and although I have always thought of myself Very strong.
I have been very fortunate that my choice of the year, choose the right women's brand , also admire their own unique vision.
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