International brand Dickies Shenzhen Branch recently opened its Novo shopping mall in Vientiane City, South Security Road, Luohu District. Fifty years ago, the pioneer of youth culture brought the stylish and durable Dickies into the mainstream fashion scene in Europe, making it an influential casual wear. It has gradually become a symbol of the spirit of the United States, loved and loved by generations of young people, and widely recognized throughout the world. Dickies China General Manager Joe Wei Yi said at the opening ceremony, Dickies optimistic about the prospects of the Chinese brand apparel market. Since entering the Chinese market in 2008, Dickies has established a strategy of relying on Shanghai and building a secondary city in the Yangtze River Delta region. At present, Dickies stores have been located in Shanghai, Nanjing, Hangzhou, Suzhou, Changsha, Hefei, Huaian and other cities. Accelerate the expansion in the direct sales store at the same time, Dickies will join the market this column put on the agenda, the first franchise in April this year, settled in Huai'an, Jiangsu. Now ushered in the first counter in Shenzhen unveiled, I believe in the next few years Dickies will enter more and more places and more like to meet his friends. Dickies Dickies from the date of the birth of 1922 to produce high-quality uniform Work Clothes, 88 years of professional garment experience Dickies know the essence of the American clothing culture. Currently surfing and skateboarding stars, major musicians, celebrities and the new generation of fashion icons began to embrace the Dickies brand. Dickies has become a lifestyle brand with its durable, comfortable and iconic look and has become a hallmark of American spirits, loved and loved by generations of young people, and widely recognized around the world. To date, Dickies is sold in over 50 states across the United States and in more than 60 countries around the world.
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