On May 26, 2010, Saint-Chelye, a relatively young brand in the down apparel industry, was already showing strong potential. This growth is driven by the powerful foundation of its parent company, Jiangsu Gelin Hansheng Development Co., Ltd., a well-established and internationally recognized enterprise.
Despite its youth, Saint-Chelye has made a name for itself globally, with products available in markets across the United States, Europe, Japan, and South America. While the brand may not be widely known to the general public, its presence in international fashion circles is undeniable.
Based in Yangzhou, a city rich in history and culture, Jiangsu Gelin Hansheng Development Co., Ltd. operates as a large-scale integrated enterprise, focusing on the research, development, production, and sales of down clothing and casual wear. The company has a dedicated R&D center, two Sino-foreign joint ventures, six manufacturing plants, and nearly 10,000 employees working on the front lines. As a leading clothing manufacturer in Jiangsu Province, it collaborates with numerous international brands and adheres to global standards such as JCP, Target, and PVH.
Since the 1980s, the company has embraced a forward-thinking approach, adopting advanced management practices and international quality standards. This commitment has allowed Greenhansheng to build a solid reputation and compete effectively in global markets.
In recent years, as the world embraced the "low-carbon" movement, Greenhansheng was already ahead of the curve. Their Saint-Chelye line of down jackets exemplifies this eco-friendly approach, using innovative materials like carbon fiber and cotton blends combined with far-infrared nanotechnology. These products are designed with ergonomics in mind, offering both comfort and sustainability.
The company’s extensive experience in international partnerships has helped shape the Saint-Chelye brand, which now stands out for its environmental responsibility, health-conscious design, and personalized style. With a strong technological base and a focus on quality, Saint-Chelye is well-positioned to succeed in the competitive fashion market.
As the CEO of Jiangsu Gelin Hansheng, Mr. Xu emphasized that building a successful brand requires more than just quality—it also needs a strong corporate culture, effective marketing, and efficient distribution channels. He compares the brand to a child that must be nurtured from the start. With Greenhansheng's cutting-edge technology and commitment to excellence, Saint-Chelye has already taken a significant step forward in its journey to become a leading global brand.
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