Sunlight, Shulang Future - Shulang Fashion Brings Its Eight Brands to the 2012 CHIC Fashion Show

On March 26, 2012, the 20th China International Clothing & Accessories Fair (CHIC) will be held in Beijing. Shandong Shulang Garment & Apparel Co., Ltd. will bring its Shulang, Meizhiteng, masterpieces, drunkenness, leidome, GOGIRL, GOGIRL KIDS, and Fengxin 8 independent innovation brands to show off with gorgeous quality. Let fashion talk globally.

Annual Ring Turning Now

The theme of this Expo is "crossing through" and the beauty of spring is gone. As the largest international exhibition in China's garment industry, CHIC has accompanied and witnessed the development of China's garment industry since its inception 20 years ago. It has passed through the ups and downs and surpassed the ups and downs.

"For the sake of meeting, I was walking on Gobi and I looked forward to the first, and Feili flew all over the world. To meet, I was on the lookout for the old man. I hoped to lean over and see the rivers and mountains staggering. To meet, I poured oil paint and hoped for a wave. , Condensed implication beautiful collection; to meet, I listen to the time, hope a smile, graceful years swaying charm; to meet, I rippling imprint, hope a dazed, clear annual rings depicting the seasons; to meet, I cross the Chinese and Western, hope a Turning around, it coincides with the sunshine Shulan you ", a beautiful Shu Lang's invitation verses, telling Shu Lang people's fashion is not yet a realm.

For the word “pass through”, Shulang people’s understanding will be broader and deeper. Just like the theme of the exhibition of Shu Lang Fashion's “Annual Ring”. The annual ring is a ring and ring, turning from the first round point into a full circle, just like the development of Schulon for 12 years, from the start of no one knows, to now the reputation of the whole country; from the early days of entrepreneurial style Single, to the diversity of the eight brands such as Meizhiteng, GOGIRL, masterpieces, drunk and cool, Shu Lang achieved quality and beautiful traversal in the circulation of annual rings, and completed the transformation of gorgeousness and elegance. Looking at the current situation, Shu Lang has opened more than 1,000 stores across the country, the market network throughout the country, the product won the majority of customers and industry peer recognition and praise.

In the design of the pavilion, the Shulang team introduced new ideas to integrate the company's spirit and brand concept, such as a lot of freehand brushwork and realism - the flying goose flying geese, representing the team's development philosophy The trees in the pavilion, rooted in fertile soil, and fruitful, tell the vitality of Shulang and the development of the strong and nourishment of the earth. If the former Shulang was a delicate young sapling, then along with the traversal of the twelve-year period, after years of vicissitudes, Shu Lang has accumulated round-by-year rings, flourishing. Lush and green, it is full of youthful vitality and charming atmosphere.

Inside and outside writing

For Shu Lang, China International Clothing & Accessories Expo 2012 is a showcase of brand clusters. In addition to the regular static display, it is worth mentioning that on the CHIC2012 China Apparel Publishing Exchange, Shu Lang was invited to the first release, and the eight major brands of new autumn/winter 2012 products were released at the launch site. The theme of the dynamic show was: the power to release through, then Models will traverse the past and bloom in retro fashion, presenting the audience with a gorgeous visual feast.

As an independent brand of “Made in China”, Shulang has been devoted to digging the essence of the brand for many years. “To create a successful brand, companies need to synchronize their efforts in expanding domestic demand, adjusting industrial structure, saving resources and protecting the environment, enhancing independent innovation capabilities, and strengthening corporate culture.” As Chairman of Shandong Shulang Clothing & Accessories Co., Ltd. Wu Jianmin It is said that brand is the accumulation of culture. A successful brand can stand the test and test of time, and Shu Lang is relying on gradual upgrading to reinforce the foundation of the brand. “Every year and every quarter will be given to consumers. A bright feeling, let the brand's fixed consumer group to feel Shu Lang's development and upgrade."

Chairman Wu Jianmin accepts CCTV interview

“Respecting traditions and creating the future” tells the story of retro and modern; "Sunshine women, Shu Lang's life", composes the dynamism of the brand and quality; "action makes dreams come true" guides Shu Lang people to achieve their dreams . It is based on the importance of brand building, Shu Lang not only has a strong Chinese cultural heritage, but also integrates international elements into the brand to better interpret "Chinese fashion." Through the promotion of brand culture, Shulang brand not only won the favor of consumers, but also gained recognition in the apparel industry. At the China International Clothing & Accessories Expo 2012, Shulang will showcase the achievements and charm of multi-brand clusters with high-quality clothing, unique display methods, novel joining modes, and distinctive brand styles. Mr. Wu Jianmin, Chairman of Shulang, said that whether it is emphasizing the locality of the brand or focusing on the international nature of the brand, Shu Lang hopes to realize the expression of Chinese culture and oriental aesthetics in clothing from a broader perspective and strive to create a A sun-healthy, excellent quality "Shulang fashion lifestyle."

In 2012, Shulang was poised to continue to adhere to the strategy of multi-brand group development, allowing Shu Lang to give more women more diversified choices, and lead thousands of women through fashion, through the sun, and have a more comfortable future.

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