Collective rejection of goods in Hangzhou clothing market: The largest selection before and after New Year's Day

The winter solstice has passed five days. The maximum temperature in Hangzhou yesterday is still around 10°C. There are more than 20 days from the Spring Festival next year. These are not good news for winter clothing sellers. In order to swiftly sell these clothes, this week, several clothing wholesale markets near Hangzhou Sijiqing started clearing operations in advance.

What time period to purchase new equipment is the most affordable? Where can I buy the latest styles? The reporter inquired about the dumping situation of several important garment markets in Hangzhou and produced a pre-holiday sweeping manual for you to help you find the most perfect New Year's decorations with the most affordable prices.

The old peacock down coats were half cheaper than last month. Yesterday, on the 2nd and 3rd floors of the clothing market in Zhongzhou, some merchants played a “quarter-off trousers for 50 yuan and clothes for 100 yuan” quarter-end clearance sale. In the sale shop on the left side of the elevator on the 3rd floor, the 50-60 square meter store was full of bargain hunters, causing traffic jams on the market aisles. Three or four staff members kept digging in the doorway. Because there were too many people in the shop, the staff had to stand on the stool and shout with loud speakers.

Next to a women's clothing store, although not striking eye-catching clearance ads, but the price is also very affordable, a network of five or six hundred dollars in the price of the tooling coat, in this store priced at 200 yuan.

On the 5th and 6th floors of the Korean women's wholesale district in Nakasu, down apparel and cotton clothing have also entered the discount season, and many shop outlets have hit a "down jacket 300 yuan", "500 yuan two coats", "all specials", etc. Promotional advertising.

In the nearby wholesale markets such as the old Sijiqing and Zhongxing, "Special Packages" began to appear again. For example, a special package of 1,000 yuan, including 100-150 items ranging from clothes, there are spring and autumn clothes installed in summer, businesses packaged in advance, can not pick the money, an average of less than 10 yuan a clothes. The biggest buyers of these "special packages" are often shop owners. "You can do spike activities, or special sales can basically be sold out," said one clothing business operator.

At the China Textile Center, some merchants also began to advance clearance sales. Last month, they sold down jackets and coats worth 300-600 yuan. This time, they can basically get a discount of about 50%.

In addition, several large-scale market promotions have not yet officially started. At present, the price of short-sleeved down garments is about 200 yuan, and the medium and long models are of different quality. The price ranges from 300-600 yuan; the coats range from 150-300 yuan; sweaters range from 50-120 yuan.

Zhu Zhuren of the Sijiqing Group Office stated that the large-scale clearance activities of business households may not take place after New Year's Day.

In addition to the clearance activities of the business households, the Evergreen District will organize a unified clearance promotion every year, but it will take longer. The staff of the China Textile Center said that at the beginning of this year, the promotion activities that were launched on the entire Siji District began on the 9th day before the Spring Festival.

Jiubao Sijiqing can try fitting clothes can bargain early this year, located in Jiubao Hangzhou Sijiqing clothing market in the Spring Festival about 10 days before the launch of the sale will be, because the popularity is not the old market, the sale is even worse. Normally, down jackets sold at 80-150 yuan and coats of around 200 yuan can be picked up for sale at 100 yuan, and there is still a certain amount of bargaining space on the basis of special offers.

It is still too early to sell at the end of this year. However, if you don't like people crowding and shopping time is wide, this time to go to Jiubao may have a big gain.

The clothing of Jiubao Sijiqing clothing market is similar to that of the urban old-agers. The clothing types and styles are similar. The average selling price is 20-30 yuan cheaper than the several markets in the urban area, and you can leisurely pick clothes and try on clothes. . It is important that you can also bargain!

These days, the prices of short-sleeved down jackets that are popular this year are between 200-300 yuan, and they are about 200 yuan. This year's hot shoulder pad sweaters, sweaters with fur, sold in the urban market more than 100 yuan in the Jiubao market basically as long as seventy to eighty yuan, or even lower.

The clearance time of Huanbei Market and Silk City's Amoy-like clothes and special scarves around the clothing market area in the North Market is similar to that of the old Four Seasons Youth, but the clothing is slightly inferior to the Four Seasons. In the processing of custom clothing areas, if the time is just right, you can find quality products that are of similar quality to the shopping malls, but lower prices.

A business operator at Huanbei Market said that in order to attract customers, several samples will be hung in each custom-made shop. These samples were made in accordance with the best-selling styles in the shopping malls, but changes in details are very popular on the market. However, custom clothing and off-the-shelf clothing are different. Customizing a piece of clothing takes 3-7 days. Around the week before last year, the store no longer has an external order. Samples in the store are sold at the cost price of the fabric. For example, a coat with a processing fee of three to four hundred yuan at the end of the year is less than one hundred yuan at the end of the year.

In Silk City opposite Central Market, some merchants in the retail area will also discuss a few years ago and sell special items such as scarves on the shop. In addition to the sale of silk garments and related products in individual stores, it will also be used as other women's wear. Winter clothing will also be used for clearance promotion at the end of the year.

It's not easy for Haining Leather City to make a bargain and it's not easy to be cold. “Leather control” is just around the corner. However, buying fur at the end of the year is not the best time.

The staff of Haining Leather City, Mr. Zhu said that the first few months were the hottest selling season for furs in a year. Even if they were a few years ago, the merchants would not release a very favorable price for promotion. Instead, it began in March after the Spring Festival. With the warmer weather, fur sales began to slowly enter the off-season, and fur prices began to drain. In July and August, fur prices were the most affordable year.

However, if you don't mind the style of fur, you may find cheap goods before the end of the year. Mr. Zhu said that during the sales season, some merchants will use the inventory of previous years to carry out sales promotion, and the price is relatively favorable.

Winter goods dumping may exceed last year's largest selection before and after New Year's Day. In November, clothing sellers lost their opportunity to ship in high season because of the warm weather. Some industry insiders in the clothing wholesale market predict that this year's winter goods dumping efforts may exceed the previous year, and the minimum discount will reach 1.5 percent.

When the cold is not cold, usually in the small shop at the price of five or six hundred dollars, sold in the wholesale market about 300 yuan with a short collar wool down jacket, as long as 100 yuan! A mid-length long coat with a fur collar usually costs about 300 yuan, and the price of goods is only 80 yuan at the end of the year! Usually a sweater of seventy to eighty yuan, four as long as 100 yuan! In the first 10 days of the Spring Festival this year, the price of flooring thrown off by women's wholesale markets such as the Evergreen Old Market, Evergreen Market, and China Textile Center made many people excited.

“It was mainly weather conditions.” Wang Yue, who made the clothing wholesale business in 1978, explained that the winter of 2008 and 2009 was unexpectedly cold, and that the warm clothes like down coats and cotton clothes appeared to be under-stocked. , With the experience of the first two years, coupled with last year's statement of the extremely cold millennium, many dealers last winter's spare parts are generally more than in previous years.

"This year's pressure on goods is even more serious than last year. It is estimated that the dumping efforts at the end of the year may exceed that of last year." Mr. Zhang, a person in charge of a clothing wholesale market, discovered that although this year is too early to reach the New Year, some business households have already spoken out, usually four. The $500 garment is intended to be cleared at a price of $60 to $70. "It's equivalent to a 1.5 percent discount on the usual sale price. This discount is bigger than last year."

Mr. Zhang analyzed that during the peak season of winter shipments this year, the temperature did not fall and the order quantity and shipment volume were not as good as last year.

Before and after New Year's Day, the maximum selection time is better than to catch up. At the end of last year, many people who heard the news rushed to the market to find bargains found that although the price was very cheap, there was not much room for selection. A lot of good-looking styles had been grabbed, and some were still old in previous years. paragraph. So when does this year begin, can you find cheap goods and miss the most popular clothing?

The staff of the China Textile Center stated that many merchants began to dump their goods at the end of December, and the styles were comparatively uniform. In particular, the selection of new products before and after New Year's Day was relatively large, and it was still cheap.

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