On the scene of Fenghuang Festival (second from left, Zhang Tao, vice president of Anta) Anta won the annual best-selling popular sports shoes Award May 30, known as the "sporting goods industry Oscars," said the 2008 China Sporting Goods industry festivals The 22nd China International Sporting Goods Fair site was held. Anta Sporting Goods Co., Ltd. launched the "Scola basketball shoes basketball," won the 2008 best-selling sports shoes popular Popularity Award. This is Anta's third most acclaimed award in the field of sports equipment following its 7th consecutive year in March this year, which won the first place in the overall market share of China's sports shoes. This honor reaffirmed the unshakable character of ANTA in the field of sporting goods in China leading position. "With the rise of the national sports boom, consumers are becoming more and more selective about the professional requirements of sports equipment. This great change in the client side will bring a huge reshuffle to China's sporting goods industry. Who can accurately grasp the users Demand and launch of professional products that can bring users the peak experience, who can become the winner of the user-oriented market shuffle era. "Zhang Tao, vice president of Anta (China) Co., Ltd. said," Anta will be "never stop" attitude , Adhere to the professional R & D, continue to dedicate more sports equipment for sports enthusiasts, and strive to be beyond the self-sportsmanship into the lofty mission of everyone's life. "2008 China Sporting Goods industry festivals by the China Sporting Goods Association Will circulate professional committee, China International Sporting Goods Fair co-sponsored. Founded three years ago, the grand ceremony in encouraging independent technological innovation, to support the growth of national brands and promote industry prosperity and other aspects of the work done in the sporting goods industry has established a profound impact, as the industry's pivotal selection activities. As an outstanding representative of the independent brand of China's sporting goods industry, Anta has always regarded promoting the development of China's sports industry as its own responsibility. Since its establishment in 1994, it continues to create sports equipment products for the vast number of consumers and is widely welcomed by consumers. In 2001, Anta first won the first place in the overall market share of sports shoes, and has won this honor for seven consecutive years. Anta is with "never stop" spirit of common development with the Chinese sports career, while experiencing China's brilliant writing his own glory.