On the afternoon of June 2, "2008 World Brand Conference & (Fifth) China 500 Most Valuable Brand" was held in Beijing Grand Hyatt Hotel. The list of the "500 Most Valuable Chinese Brands in China" released exclusively by Worldbrand Labs was announced at the conference. Once again, Erhsek's brand value has been confirmed for the fourth time since 2005. The meeting gathered a lot of distinguished guests including Professor Stephen Woogh from the Saad Business School of Oxford University, Levi Dorr of the School of Management of Yale University and Professor Zhao Ping of the School of Economics and Management of Tsinghua University. At the conference, China 500 Most Valuable Brands "list. Following 2007 to 4.036 billion in the brand value ranked No. 159 in the list, the Hongxingke continued the rapid development momentum, this year is the brand value of 5.327 billion yuan ranked 139th. For four years in a row, ranking and brand value have been greatly improved for four consecutive years, and the progress made by Hongxingke is obvious to all. This fully demonstrates Er Hongke as a leading professional sports brand has the strength and great potential. All along, Hongxing Erke adhering to the "ToBeNo.1" brand spirit, long-term vision to the world, determined to surpass rivals, become the industry No.1. It can be said that to obtain such honor, Hongxing Erke indeed deserved. As one of the three recognized brand value assessment agencies in the world, World Brand Lab uses its original "Brand Value Added Toolbox" to calculate the current value of the enterprise brand, product brand or service brand, and its authority And science by the management of the unanimous recognition and respected.